Consumers have long considered their cars to be an extension of themselves. Now, with connectivity, cars are like cell phones on wheels with a multitude of possibilities. In order for an ecosystem to develop around connected car data and services, both OEMs and service providers must carefully managing consumer privacy—by looking beyond regular compliance and prioritizing consumer expectations and trust. Otonomo partnered with the Future of Privacy Forum to create a car data privacy playbook.
This session will detail the 9 plays that put privacy at the center of your data business practices, including:
- Creating an end-to-end opt-out signaling system
- Offering choices even when it’s not legally required
- Delivering information in transparent, engaging ways
- And more!
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