Amelia is an artificial intelligence tool designed to help third-party sellers quickly resolve issues with their accounts and fetch sales and inventory data.
Amazon said it’s launching the product in beta for select U.S. sellers, before introducing it more broadly later this year.
It’s the latest generative AI tool from Amazon, which is using the technology across its retail portfolio.
The Seattle-based company is testing new agentic, AI-powered workspace software called Quick Suite, according to internal documents viewed by Business Insider.