Amazon Nova, foundation models, Amazon Web Services, Inc., Seattle, Washington, United States


Pasta City, created with Amazon Nova Reel by Amazon Ads

Dec 3, 2024

Amazon Ads uses Nova Reel to create a video advertisement for a fictional boxed pasta brand. In the whimsical “Pasta City,” buildings are sculpted from towering tubes of cannelloni noodles, the neighborhood is sprinkled with Italian spice landscaping, and the streets are lined with savory marinara sauce, fusilli noodles, and tender meatballs. The ad is an example of how advertisers can bring their products to life and create high-quality content using Nova.
 

Meet Amazon Nova Premier

May 1, 2025

Introducing Amazon Nova Premier, our most capable multimodal understanding model. Process complex tasks & create custom distilled models for your needs.
 

Explore Amazon Nova Premier for code generation

May 1, 2025

Designed from the ground up to take on intricate multi-step workflows like software development. Amazon Nova Premier excels at complex tasks that require deep understanding of context, multistep planning, and precise execution across multiple tools and data sources.
 
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