Nvidia Holodeck (yes, it’s actually called that) in an “intelligent virtual reality platform” created by the GPU maker that offers collaborative virtual environments with simulated real-world physics, highly detailed models built using photorealistic graphics at life-size scale. It’s not built to help Captain Picard live out film noir detective fantasies or swashbuckle the seas, however; Nvidia’s Holodeck is aimed at helping designers prototype, review and tweak designs to make it possible to bring products to market faster.